Alisa Eshet Moses, of Indian-Moroccan descent, spent two years serving in army in a special IT unit. She completed her undergraduate studies at the Israeli Open University, majoring in International Relations. She is the Director and member of the board of directors of the Asian-Arab Chamber of Commerce, chairwoman of WIZO (Women's International Zionist Organization), activist and member of the WWP (Woman Wage Peace) board of directors. She is a mentor for women's empowerment and gender equality.

She believes that every man, woman and child has the right to live a good and dignified life. Her life motto is inspired by the words of Mahatma Ghandi: "If you want to see change, be the change." She has won numerous awards for her work and activism.